Customized Email Marketing.
It is often said that "it costs 5 times as much to find a new customer as it does to keep one...". It's probably more than that in many cases.
Yet businesses continue to drive their sales by looking for new customers and markets and ignoring the valued customers that they already have.
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Customized Email Marketing is now becoming the most effective way of bringing your existing customers back to your site to make new puchases.
Special offers, new products and services, seasonal activities, mothers day, fathers day, the list is almost unending...All of these events are excellent reasons for you to communicate with your customers in a personalised way.
All your emails will re-enforce your companies brand and image. So you won't be confused with anyone else. Especially your competitors.
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Don't lose your customers to your competitors!
Call us NOW on 01548 531899 to see how we can keep your customers coming back!
Wouldn't you like to send details of different promotions to distinct customer groups, Customized Email Marketing can help. For example:
- Travel Agents can keep customers that have booked skiing holidays informed about summer holiday offers.
- Clothes stores can let customers know about the lastest fashions with different promotional emails for male and females clients.
- What about targeting people with different promotions in different postal areas.
All of this can be achieved with a WSI Customized Email Marketing campaign, tailored to the specific needs of your business and customers. We can provide everything from a Web based Email database and delivery systems, to the graphic design, copy writing and photography of your promotions. It's a complete service, so all you have to do is focus on what your best at - serving your customers.
Due to anti SPAM legislation, your customers must have "opted in" to this service. But that just improves your chances of getting them to return to your site. After all, they have asked to be kept informed.
Building your list of "opt in" customers needn't be as hard as you may think. WSI Internet Marketing Systems and Websites all come with Customer Databases as standard or we can set up an Email marketing system specifically for you, including list building.
Get it right - Talk to us.
For more information about how we can help you improve sales to existing customers and how a Customised Email Marketing campaign can help with customer retention, please call us on 01548 531899 or use our contact us forms and we'll get straight back to you.